Principal Product Designer

I make complicated software usable for the people whose job depends on it.

20 years across SaaS, B2B, and operational tools.

Looking for a stable role (principal, head, VP, etc.) where the product is operationally complex. Barcelona or remote, and I work US hours when a team needs the overlap.

SaaS, enterprise, and government teams I've designed for

Pleexy
Otters
CABB
Tu Consumo
Digitalinkers
La Mer
Boeing
Moroccan Oil
SecantX
Actimo
King
Razorfish
Schneider Electric
Bobbi Brown
Effie
Hospital San Joan de Deu
Keurig
Marc Jacobs
Pfizer
Runroom
United
Pleexy
Otters
CABB
Tu Consumo
Digitalinkers
La Mer
Boeing
Moroccan Oil
SecantX
Actimo
King
Razorfish
Schneider Electric
Bobbi Brown
Effie
Hospital San Joan de Deu
Keurig
Marc Jacobs
Pfizer
Runroom
United
20 Years in design
5 Founding designer roles
5 Design teams built from scratch
Jorge Enrique — Principal Product Designer

Strategy and craft, in the same hands.

Great design starts with understanding the problem, not the interface. I work closely with stakeholders, iterate on real user feedback, and stay hands-on from direction through delivery.

I cover the full product lifecycle: research, IA, high-fidelity UI, design systems. I work equally well leading solo or embedded in a cross-functional team.

"
If you're looking for an expert who understands your needs and can answer them simply, contact Jorge.
Rémy Voet · Head of Design, DIGITALinkers

Where I was first.

First or founding designer at five startups. From pre-product teams to King, Schneider Electric, and enterprise at scale.

Founding Designer

6 yearsfully bootstrapped

Six years as the whole design function for an integrations app. My own side project, and still running.

Founding Designer

1stdesign hire

No design foundation in place. Owned every decision, and led the translation from a consultancy model into a product.

First Designer

$33Macquired by Kahoot

First designer at the company. Built design from scratch and set the foundation the product carried through to acquisition.

Building something operationally complex and the product is getting harder to use as it grows?
That’s the problem I solve.

Let’s talk